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MEDIAKIT PRINT ZN 2021 Flipbook PDF

MEDIAKIT PRINT ZN 2021


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2021 MEDIAKIT

POP CULTURE MAGAZINE BUCHAREST. BRASOV. CLUJ-NAPOCA. IASI. SIBIU

WHY ZILE ȘI NOPȚI? BECAUSE WE BELIEVE IN A LIFE OF CULTURAL EXPLORATION AND SOCIAL ADVENTURE. ZILE ȘI NOPȚI IS HERE TO INSPIRE YOU, TO LEAD A RICHER CULTURAL LIFE, BUT ALSO TO HELP YOU BETTER KNOW THE CITY IN WHICH WE ALL LIVE IN AND HAVE FUN.

In 2000, the first magazine ZILE NOP

ȚI

ȘI

was published in Brasov.

Today, after 20 years, ZILE

ȘI

NOP

ȚI

has become a free time platform,

which includes the monthly magazine of pop culture and www.zilesinopti.ro, an urban experiences website.

WE INSPIRE PEOPLE. We are an independent guide, issued both in print and online, which presents our own experiences: we share to our readers what films are worth seeing, what are the best places to go out in the city, where and what to eat, what is worth experiencing in the city where we live.

For 20 years ZILE

ȘI

NOP

ȚI

has been "the authority" on free time.

We have expertise, experience and an editorial team of professionals.

Our products in print and online reach hundreds of thousands Romania's most important cities: Bucharest, Brasov, Cluj-Napoca, Iasi and Sibiu.

We recommend cultural events that should be attended, we write about restaurants that are worth trying, about unforgettable concerts and films you have to see.

AUDIENCE. IN TERMS OF DEMOGRAPHICS, THE AUDIENCE OF ZILE ȘI NOPȚI REPRESENTS: 55% MEN; 45% WOMEN; 87% ARE AGED 18-44 YEARS; 30% ARE INTERESTED IN ENTERTAINMENT: FILM, MUSIC, TV, ART, THEATER 26% ARE INTERESTED IN SHOPPING; 23% ARE INTERESTED IN FOOD, DINING; 11% ARE INTERESTED IN AUTO; 10% ARE INTERESTED IN TRAVEL.

NUMBERS. MAGAZINES ARE PRINTED IN A RUN OF 35,000 COPIES / MONTH: BUCHAREST: 10,000 COPIES (MONTHLY) BRASOV: 5,000 COPIES (MONTHLY) CLUJ-NAPOCA: 5,000 COPIES (MONTHLY) IASI: 5,000 COPIES (MONTHLY) SIBIU: 10,000 COPIES (2 ISSUES / MONTH)

THE WEBSITE HAS OVER 165,000 UNIQUE VISITORS PER MONTH AND OVER 350,000 VIEWS. THE FACEBOOK PAGE HAS OVER 100,000 FANS.

PRINT. POP-CULTURE MAGAZINE In Bucharest, Brasov, Cluj-Napoca, Iasi and Sibiu, ZILE

ȘI

NOP

ȚI

magazine

becomes a premium magazine, in a new format, with a monthly appearance, freely distributed.

20 years after the first magazine printed, ZILE

ȘI

NOP

ȚI

understands the changes

the media market goes through, print media in particular and becomes a popculture magazine, with a monthly appearance.

WHY A POP CULTURE MAGAZINE? POP-CULTURE CONCEPT IS A COLLECTION OF OPINIONS, IDEAS AND ATTITUDES PREFERRED BY TODAY'S POPULATION. A KIND OF COMMON DENOMINATOR. THE MOST COMMON CATEGORIES OF POP CULTURE ARE: ENTERTAINMENT (MOVIES, MUSIC, TV), SPORT, POLITICS, FASHION AND TECHNOLOGY.

RECOGNITION.

STARTING THIS YEAR, THE MAGAZINE WAS ALSO RECOGNIZED BY THE ROMANIAN MINISTRY OF CULTURE AS A CULTURAL MAGAZINE.

MAGAZINE FORMAT. In 5 cities, the new format of the magazine is “Delta”, a special size, between A5 and A4;

The magazine has 150 grams covers, on glossy paper, DCL. The magazine's inside is printed on two types of paper: 100 g IVORY (volumetric paper) and 80g DCM matte paper. The magazine is broached, adding to it a more elegant note.

The magazine content is unique and it's not the kind you can find online. This is also the basic rule of the new ZILE SI NOPTI: the magazine offers exclusive content in print and after its issue in print this content also goes online on our website.

THE MAGAZINE HAS 4 SECTIONS. FILM

film of the month, reviews, interviews, charts.

MUSIC

interviews, album reviews, vinyl.

ARTS

urban artists, exhibitions, interviews.

FOOD & DRINK

culinary presentations, charts, recommendations.

PREMIUM MAGAZINE. THE ZILE ȘI NOPȚI MAGAZINE MEETS THE REQUIREMENTS OF A QUALITY PRINT, ADAPTED TO 2021

EXCLUSIVE, QUALITY CONTENT

A QUALITY PRINT PAPER

written by journalists with

on several types

extensive media experience

of paper

A MODERN

FREE

LAYOUT

DISTRIBUTION

with a special magazine format

in premium locations

READ THE MAGAZINE ONLINE.

january 2021, issue

november 2020, issue

20th anniversary issue

DISTRIBUTION.

E.g. Distribution in Bucharest. THE MAGAZINE IS USUALLY DISTRIBUTED IN SHOPPING CENTRES, MALLS, CINEMAS AND IN HOSPITALITY LOCATIONS. DUE TO THE COVID-19 PANDEMIC, DISTRIBUTION HAS BEEN REORGANIZED, WITH A FOCUS ON SHOPPING MALLS, MALLS AND RESTAURANTS THAT HAVE TERRACES AND DELIVERY SERVICES.

Malls: Sun Plaza, B

ăneasa

Shopping City, Bucharest Mall,

Plaza Mall, Parklake, Veranda Mall;

Terraces and delivery services: Hard Rock Cafe, Beraria H, Hop Garden, J'ai Bistro, Control, Beautyfood, Model, Manasia, Expired, El Grande Comandante, Have a Cigar, Nostalgia, BEAT humanist bar, Factory, Diana 4, Voila, La Copac, Watercolor, Balls., Simbio, Good Brewery, Tucano Dorobantilor, Green Hours etc.

RATE CARDS. NETWORK: 35,000 COPIES / MONTH BUCHAREST / BRASOV / CLUJ-NAPOCA / IASI / SIBIU Cover 1 = 10.000 euro + VAT

Cover 3 = 5.000 euro + VAT

Spread = 7.000 euro + VAT

Cover 2 = 7.000 euro + VAT

Cover 4 = 8.500 euro + VAT

Full page = 5.000 euro + VAT

BUCHAREST

BRASOV

CLUJ-NAPOCA

IASI

SIBIU

10,000 COPIES/MONTH

5,000 COPIES/MONTH

5,000 COPIES/MONTH

5,000 COPIES/MONTH

10,000 COPIES/MONTH

Cover 1 = 4.000 euro + VAT

Cover 1 = 2.000 euro + VAT

Cover 1 = 2.000 euro + VAT

Cover 1 = 2.000 euro + VAT

Cover 1 = 2.000 euro + VAT

Cover 2 = 3.000 euro + VAT

Cover 2 = 1.500 euro + VAT

Cover 2 = 1.500 euro + VAT

Cover 2 = 1.500 euro + VAT

Cover 2 = 1.500 euro + VAT

Cover 3 = 2.000 euro + VAT

Cover 3 = 1.000 euro + VAT

Cover 3 = 1.000 euro + VAT

Cover 3 = 1.000 euro + VAT

Cover 3 = 1.000 euro + VAT

Cover 4 = 3.500 euro + VAT

Cover 4 = 1.750 euro + VAT

Cover 4 = 1.750 euro + VAT

Cover 4 = 1.750 euro + VAT

Cover 4 = 1.750 euro + VAT

Spread = 3.000 euro + VAT

Spread = 1.500 euro + VAT

Spread = 1.500 euro + VAT

Spread = 1.500 euro + VAT

Spread = 1.500 euro + VAT

Full page = 2.000 euro + VAT

Full page = 1.000 euro + VAT

Full page = 1.000 euro + VAT

Full page = 1.000 euro + VAT

Full page = 1.000 euro + VAT

ADVERTS MODULES. PRINT COVER 1

= 150 X157 MM + 5 MM BLEED

COVER 2 = 165 X 223,3 MM + 5 MM BLEED COVER 3 = 165 X 223,3 MM + 5 MM BLEED COVER 4 = 165 X 223,3 MM + 5 MM BLEED SPREAD = 330 X 223,3 MM + 5 MM BLEED FULL PAGE = 165 X 223,3 MM + 5 MM BLEED

FORMAT: CMYK, TIFF, 300 DPI

THANK YOU Advertising Manager SIMONA STOICHICI

Phone Number 0740 947 609

E-Mail [email protected]

WWW.ZILESINOPTI.RO