Story Transcript
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Introductory C
hữ chiếm một vị trí quan trọng không thể thiếu trong cuộc sống hàng ngày. Nghệ thuật chữ - Typography luôn song hành người họa sỹ thiết kế đồ họa trong
công việc cũng như đời sống. Hiểu về Typography để bắt đầu một chặng đường khám phá đầy đam mê và thú vị, để cùng nhau làm việc và thành công!
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MỞ ĐẦU
CẤU TRÚC CƠ BẢN CỦA CHỮ
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uppercase e r character
ear
lowercase character
terminal
ascender
cap height
h x-height
stem baseline
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point size (type)
bowl descender
counter
link
serif
bracket
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I
I
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Old style
Morden
Grotesque
Transitional
Glyphic
Neo-grotesque
Baskerville Times New Roman
Barbaro Western
Didon
Slab serif
Abril Fatface Vidaloka
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Bodoni Didot
Akzidenz Grotesk Eastman Grotesque
Helvetica Hando Trial
Humanist PT Sans Cabin Regular
Geometric Futura Glacial Indifference
Malboro Regular Bree serif
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Goudy Old Style
ABCDEFG HIJKLMN OPQRSTU VWXYZ&
Futura
ABCDEFG HIJKLMN OPQRSTU VWXYZ&
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Chomsky
ABCDEFG HIJKLMN OPQRSTU VWXYZ&
Helvetica
ABCDEFG HIJKLMN OPQRSTU VWXYZ&
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1816
1953
First Italic 15 01
San Se rif
1682
Bl
1817
Tr an
siti
o nal
Serif 1682
The P r o g r e s s
1501
1784
1953 ript l Sc ma for In
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1557
Letter 14 k c a
84 17 rif
1495
First H um an ist
Se
57 t 15 rip Sc ic
1452
&
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The P rog res
a r p g h o ic St p y T yle f o n -1817 6 1 8 1 Mo is o ab Serif rde rn Sl
pographic St y l f Ty e no io 22
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Font family là các -
Goudy Old Style Italic Goudy Old Style Regular Goudy Casual
Goudy Old Style Catalogue Goudy Old Style Catalogue Italic Goudy Catalogue
Goudy Old Style Bold Goudy Old Style Bold Italic Goudy Bold
Goudy Old Style Handtooled Goudy Old Style Handtooled Italic Goudy Handtooled
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36pt 36pt 12pt
It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair. —Charles Dickens, A Tale of Two Cities (1859)
12pt
It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair. ÑCharles Dickens, A Tale of Two Cities (1859)
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12pt
It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair. —Charles Dickens, A Tale of Two Cities (1859)
12pt
It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair.
—Charles Dickens, A Tale of Two Cities (1859)
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TYPOGRAPHY
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KERNING
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The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear. Leading 70%
The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear. Leading 200%
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TYPOGRAPHY
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SIZE & ALIGN
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TYPOG
PLES CI
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HY PRIN P RA
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9 pts
18 pts
The night sky is how I came to wish to fly. It is t he m ost beautiful art, a live with i n raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear. 14 pts
The night sky is how I came to wish to fly. It i s the most b eautiful art, alive with i n raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
36 pts
48 pts
72 pts
21 pts
The night sky is how I came to wish to fly. I t is the m ost beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear. 24 pts
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ALIGNMENT
THE STARRY SKY The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
Cân trái
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THE STARRY SKY The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
THE STARRY SKY The n ight sky i s how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, w hispering in a way the ears cannot hear.
THE STARRY SKY The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
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Baskerville
Bodoni
Times New Roman
Didot
Helvetica
Georgia
Gotham
Optima
Futura
Rockwell
Chomsky
Black Letter
A A A A A A 52
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THE STARRY SKY The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
THE STARRY SKY The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
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Typography Principle TYPOGRAPHY PRINCIPLE
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The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
12 pts
The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear. 14 pts
18pts
The Starry Sky
24 pts
The Starry Sky
36 pts
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The Starry Sky
The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear. 16 pts
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The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
a A 60
a A
a A
The night sky is how I came to wish to fly. It is the most beautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
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The night sky is how I came to wish to f ly. It i s the m ost b eautiful art, alive with in raw energy, a song for the eyes. At times I felt as if I could feel it vibrating somehow, whispering in a way the ears cannot hear.
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TYPOGRAPHY PRINCIPLE
TYPOGRAPHY PRINCIPLE
TYPOGRAPHY PRINCIPLE
TYPOGRAPHY PRINCIPLE
TYPOGRAPHY PRINCIPLE
TYPOGRAPHY PRINCIPLE
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abcdefg hijklmn opqrstu vwxyz& Goudy Old Style
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Times New Roman
abcdefg hijklmn opqrstu vwxyz&
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TIMES NEW ROMAN Times New Roman
Aa
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Bb
Dd Ee
Gg
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PRINTING PRODUCTS Typography bìa sách
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GOUDY YO OLD STYLE E Goudy Old Style
Frederic W. Goudy cho
Goudy Old Style
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PRINTING PRODUCTS
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S
ử dụng và kết hợp hai font chữ hợp lí sẽ tạo nên sự tinh tế, hài hòa trong thiết kế. Hãy tự tin thể hiện cá tính qua từng con
chữ, từng phong cách sẽ giúp bạn khám phá ra được nhiều điều thú vị trong Typography.
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Special Thanks to
Reference Freepik Pinterest Wikipedia
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Dafont ColorMe DesignerVN
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Typography Typography Principle
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