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Sponsorship Brochure 2020 for print Flipbook PDF

Sponsorship Brochure 2020 for print


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2020 SPONSORSHIP OPPORTUNITIES

CVPRD BY THE NUMBERS

168,000

WHAT IS THE CARBON VALLEY PARKS AND RECREATION DISTRICT? Formed in 1983, the Carbon Valley Parks and Recreation District is a special district covering roughly 45 square miles, including the communities of Frederick, Firestone, Dacono. The District operates the Carbon Valley Recreation Center, the Carbon Valley Gymnastics/Senior Center as well as a brand new studio in Firestone which houses administrative offices, meeting space, and a variety of programs and classes.

Total Rec Center Visits in 2018

CVPRD ONLINE STATS

1935

2,475

12,380

19,220

84,500

193,000

Swim Lesson Participants

Group Fitness Class Participants

1693

Gymnastics Class Participants

1615

CVPRD Facebook likes

Number of households reached via Nextdoor.

Page views at www.cvprd.com in 2018.

Visits to www.cvprd.com in 2018.

SNAPSHOT OF CARBON VALLEY

32,057

POPULATION OF CARBON VALLEY

Firestone 13,825

Male

Frederick 12,687

Female 15,912

Dacono

16,144

5,545

Youth Sports Participants

NUMBER OF HOUSEHOLDS

176

Firestone Frederick Dacono

Adult Sports Participants

900

Youth Program Participants

1062

SilverSneakers Members

961

Active Adult Trip Participants

3,294 {average household = 2.99} 4,605 {average household = 2.99} 1,785 {average household = 2.62}

AGE DISTRIBUTION Firestone 0 – 4 (8.7%) 5 – 17 (22.1%) 18 – 24 (4.8%) 25 – 34 (15.5%) 35 – 54 (29.9% 55 – 64 (10.8%) 65+ (8.3%)

$80,808

Average income

Frederick 0 – 15 (25%) 15 – 19 (6%) 20 – 34 (19% 35 – 44 (18%) 45 – 54 (14%) 55 – 64 (10%) 65+ (9%)

Dacono 0 – 5 (7.8%) 5 – 17 (19.4%) 18 – 24 (4.5%) 25 – 34 (21.6%) 35 – 54 (27%) 55 – 64 (11.3 %) 65 + (8.5%)

MEDIAN HOUSEHOLD INCOME Firestone $95,545 Frederick $92,000 Dacono $54,879

DISTRICT PARTNER

$5000

Companies that become a District Partner support the District's mission of engaging the community, enhancing life, and encouraging play. By partnering with the District you demonstrate your involvement in the community. Benefits include: •

One company-provided banner hung in the recreation center gymnasium for one year



One company-provided banner hung in the gymnastics center gym for one year



One company-provided banner (3'H x 6'W) hung at Frederick Softball Field from April - October



One TV slide to play on lobby TV at the recreation center 125-200 times per day for one year (may be changed out every three months)



Sponsorship of the Firecracker 5K (Firecracker level) and the Holiday Marketplace



Logo on sponsor page of CVPRD website for one year



Sponsorship of one individual youth sports team

SCHOLARSHIP PROGRAM Carbon Valley Parks and Recreation District’s (CVPRD) recreation scholarship program was designed to help make recreation services more accessible to community members who may not have the opportunity to participate due to financial limitations. Your support of the scholarship program will help create a healthier, more vibrant community for all.

$1000

$500

Platinum Sponsor • Logo prominently displayed in scholarship ad in three activities guides with recognition as a Platinum Sponsor of the scholarship program (14,500 copies per issue) •

Logo displayed on CVPRD website as a Platinum Sponsor of the scholarship program for one year



Complimentary booth space at the Holiday Marketplace or the Firecracker 5K

Gold Sponsor • Logo displayed in scholarship ad in one activities guide with recognition as a Gold Sponsor of the scholarship program (14,500 copies per issue) •

Logo displayed on CVPRD website as a Gold Sponsor of the scholarship program for one year

YOUTH SPORTS SPONSORSHIP Youth sports sponsorship dollars help offset the cost of facility rentals for gym time, insurance, equipment, awards, officials, uniforms, and it enables us to keep registration fees as low as possible.

Sport

Age

Season

Baseball

4 - 14 years

May - July

March 15

200

$750

Basketball

4 - 7 years

February - March

January 3

200

$750

Basketball

3rd - 6th grades

November - January

January 3

200

$750

Football

4 - 12 years

September - October

August 10

125

$500

Soccer (spring)

4 - 14 years

March - October

August 10

400

$1500

Soccer (fall)

4 - 12 years

September - October

August 11

400

$1500

Softball (spring/summer)

7- 14 years

April - July

February 23

125

$500

Softball (fall)

7 - 14 years

August - October

July 20

125

$500

Volleyball

8 - 14 years

August - October

August 10

125

$500

Sponsor Benefits • Sponsor logo printed on all teams jerseys/t-shirts •

Sponsor logo and thank you posted on the specific sport's page on www.cvprd.com during season



Sponsor logo posted on www.cvprdathletics.com

Sponsorship Deadline Participants

$300

Price

Individual Team Sponsorship Sponsor Benefits Sponsor's logo printed on the team jerseys of one team.

SPECIAL EVENTS Firecracker 5K

Saturday, July 4, 2020 I 7 am The annual Firecracker 5K has become a 4th of July tradition in Carbon Valley. This is an excellent opportunity for your business to reach 1,000 runners, walkers, spectators, and volunteers. The route features spectacular mountain views and is always fun for runners and walkers of all ages and levels. Sponsorship deadline:

FIRECRACKER SPONSOR

$500

Logo on all marketing materials distributed in CVPRD facilities and local businesses Logo included in summer activities guide (16,500 copies) Company logo on race web page with a link to your corporate website Mention in minimum of three social media blasts Recognition as Firecracker Sponsor in two email blasts to past and present participants Logo on race lobby slides in recreation and senior centers Opportunity to place promotional items in 400 race bags Opportunity to provide prizes for top finishers Complimentary booth space at the race Sponsor thanked during race announcements Four complimentary race entries

l l l l l l l l l l l

Two complimentary race entries

RED, WHITE & BLUE SPONSOR

$250 $250

l l l l l

We are always in need of in-kind contributions such as food and drink for our hard-working volunteers or participants, bags, gift certificates or merchandise to be given away as prizes or inserted in swag bags, screen printing of T-shirts or banners, and much more. We welcome the opportunity to work with you to create an in-kind sponsorship package tailored to fit your company’s needs.

Daddy Daughter Dance $500 $500 Friday, February 21, 2020 I 7 - 9 pm Mother Son Dance October, 2020 I 7 - 9 pm

Dads and daughters and moms and sons will create memories that last a lifetime at two special events designed just for them. The magical evenings include a DJ, dancing, refreshments, photos, and a special gift. Sponsor one event for $500 or both for $800. Sponsor Benefits • Logo on event marketing materials • Logo on ad in activities guide • Logo included on lobby slides at recreation and senior centers • Logo with link on website • Sponsor recognized in social media posts and promotions • Sponsor recognized and thanked during announcements at the event • Sponsor thanked in pre-event email sent to participants

Holiday Marketplace

Saturday, November 8, 2020 I 9 am - 2 pm

$500 $500

Nearly 1,000 people get a head start on their holiday shopping at the annual Holiday Marketplace. The event features more than more than 60 craft and home-based business vendors selling a variety of items from jewelry to holiday decor and much more. It’s the perfect place to get a head start on holiday shopping. Sponsor Benefits • Logo on event marketing materials



Logo on ad in activities guide



Logo included on lobby slides at recreation center



Booth at the event



Logo with link on website



Sponsor recognized in social media posts and promotions



Sponsor recognized and thanked during announcements at the event



Sponsor recognized in pre-event email sent to 60 vendors

SUMMER CAMP SPONSORSHIP

$1000

In 2019, Carbon Valley Parks and Recreation District launched Carbon Valley Camp, a weekly summer day camp for youth ages 5 - 13. Your business has the opportunity to connect to our camp families through sponsoring summer camp in 2020. Camp started with 30 children per week but due to the overwhelming success, we’re growing to our maximum capacity of 50 weekly campers and more than 150 unique campers in the program. Sponsorship Deadline: November 1, 2019 (to be included in activities guide) Sponsor Benefits • Logo on camp bag or camp water bottle •

Logo with a link on Carbon Valley Camp web page



Logo in winter activities guide (14,500 copies)



Logo on summer camp flyers (displayed in CVPRD facilities and local businesses)



Sponsor recognized and thanked in welcome letter to parents

FACILITY BANNER Hang your company's banner at a CVPRD facility where it will be seen by thousands who are visiting for a class, sporting event, competition, tournament, special event, a workout and more. Available quantities are indicated each location:

$600

Available Banner Locations • Frederick Softball Field (half-year only) 15 • Gymnasium (10) • Gymnastics Center (10)

$1000

• • •

Pool (10) Senior Center (5) Weight Room (5)

To secure a sponsorship opportunity please contact: Heather Hammarstrom, Marketing & Communications Manager [email protected] I 720-728-8438 701 5th Street, Frederick, CO 80530

Half-year Placement

Sponsor selects any six consecutive months for banner to be displayed.

Full-year Placement

Sponsor selects start date for banner to be hung for one consecutive year.

Activities Guide Advertising Our full-color recreation activities guide is published three times per year and includes information about District programs, facilities, and special events. The guide offers limited advertising space and is an excellent opportunity for local businesses to reach thousands of potential customers in Carbon Valley and surrounding areas.

FALL 2019

Activities Guide

CARBON VALLEY PARKS AND RECREATION DISTRICT

Circulation

• 14,500 mailed to households in Frederick, Firestone, Dacono and surrounding areas

See page 6 for information about exciting upgrades and August closure dates.

New Firestone Studio

• 2500 distributed in the recreation center, Senior/Gymnastics Center, at local businesses, and at special events

We’re expanding! Learn more about our new location in Firestone on page 6.

Full Page Bleed: 8.25”w x 10”h Live Print Area: 7.25”w x 8.75”h

Half Page Ad

• 17,000 printed Facility Improvements

Full Page Ad

Half Page Bleed 8.25”w x 4.5”h Live Print Area 7.25w x 4.25”h

• Online at www.cvprd.com More than 85% of respondents in a recent needs and satisfaction survey said they get their information about CVPRD from the activities guide.

Guide Season

Dates Covered

Commitment Needed By

Artwork Due

Publication Dates

Winter/Spring

January - April

September 15

November 1

First week in December

Summer

May - August

January 15

March 1

First week in April

Fall

September December

May 15

July 1

First week in August

Ad Size

Single Issue

Two Issues

Three Issues

Half Page Ad Six available per issue

$450

$850

$1250

Full Page Inside One available per issue

$750

$1450

$1850

Full Back Inside Cover Glossy One available per issue

$1250

$2450

$3650

Back Glossy Cover One available per issue

$1500

$2950

$4400

Ad format

Artwork should be full color, CMYK, 300 dpi, jpeg or high quality PDF. No crop marks. Fonts should be outlined. Submit camera ready artwork to [email protected].

Half Page Vertical Half Page Bleed 4.5”w x 8.25”h Live Print Area 4.25w x 7.25”h

Sponsorship Application Name of business/organization: _________________________________________________________________________________ Contact: _____________________________________________________________________________________________________ Mailing Address: ______________________________________________________________________________________________ City: ______________________________________________________ State ____________ Zip: ___________________________ Phone: ____________________________________ E-mail: ___________________________________________________________ Signature: ___________________________________________________________________________________________________

DISTRICT PARTNER

m

FIRECRACKER 5K

m Firecracker Sponsor m Red, White & Blue Sponsor

$5,000

SCHOLARSHIP PROGRAM SPONSOR

m

DADDY DAUGHTER DANCE

$5,000

m m

$750

4 - 7 years

$750

3rd - 6th grade

$750

4 - 12 years

$500

4 - 12 years

$1500

4 - 12 years

$1500

7 - 14 years

$500

7 - 14 years

$500

8 - 14 years

$500

Select either half year or whole year and the banner location you prefer:

$300

m

Half Year $600

m m m m m m

Frederick Softball Field (half-year only)

HOLIDAY MARKETPLACE

m

$500

BANNER SPONSOR

Team Coach: _________________________________

ACTIVITIES GUIDE Single Issue

$500

SUMMER CAMP SPONSOR

m

Sport: _______________________________________

Two Issues

Three Issues

Full Page Inside

m $450 m $750

m$850 m $1450

m$1250 m $1850

Full Back Inside Cover Glossy

m $1250

m $2450

m $3650

Back Glossy Cover

m $1500

m $2950

m $4400

1/2 half page inside

$500

4 - 14 years

m Individual Team Sport Sponsor

Ad Size

$500

MOTHER SON DANCE

YOUTH SPORTS

m Baseball m Youth Basketball m Youth Basketball m Football m Soccer (spring) m Soccer (fall) m Softball (spring/summer) m Softball (fall) m Volleyball

$500 $250

m

One Year $1000

Gymnasium at the rec center Gymnastics Center Pool Senior Center Weight Room

Please return application and payment to: Carbon Valley Parks and Recreation District Attn: Heather Hammarstrom 8350 County Rd. 13, Ste. 180 Firestone, CO 80504 Email application to: [email protected] Call 303-641-2878 to pay with a credit card.