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VISIT US 28-30 Apr. Perpignan N°100- Bimonthly/Bimestral - February/March 2009 - 7€ T The European distribution magazine for Mediterranean Fresh Produce he European distribution magazine for Mediterranean Fresh Produce www.eurofresh-distribution.comww.eurofresh-distribution.com w MEDITERRANEO & ORIENTE MEDIO Oportunidades de mercado Рыночные возможности СРЕДИЗЕМНОМОРЬЕ И БЛИЖНИЙ ВОСТОК DISTRIBUTION Moscow and Dubaï’s leading Retail Chains SOUTHERN HEMISPHERE Chile and Peru lead the growth POTATOES New crop getting up steam 8-10 May, New Delhi, India.
Innovation at FRESH Innovation takes centre stage at FRESH Europe’s top food retailers will be talking about innovation in fresh fruits and vegetables at FRESH in Valencia on 28-29 April 2009. Retail giants Ahold and Edeka are joined by other major supermarket chains at a fresh summit to debate the far-reaching impact of innovation on today’s fresh produce supply chain. FRESH comes to Valencia Industry leaders attend FRESH Europe’s leading fresh fruit and The most successful companies vegetable conference event comes in Europe attend FRESH. Senior to Valencia on 28-29 April 2009. executives from Univeg, Total Spain’s main fresh produce region Produce, GF Group, Fresca Group, has long been at the cutting edge of Fruitmasters, The Greenery, innovation in fresh produce. Anecoop and Europe’s other leading fresh produce companies came to Top supermarkets at FRESH FRESH in 2008 to debate the big Gé Happe of AHOLD and Francisco issues of the day. Contreras of EDEKA are joined by more of Europe’s top supermarket Great networking at FRESH executives to debate the impact The two-day conference and trade of innovation on the fresh produce expo is great for networking before, supply chain. during and after the congress. Innovation focus at FRESH FRESH offers best quality This year’s focus at FRESH is Europe’s leading conference event is on innovation in all its forms in organised by Eurofruit Magazine and the supply chain. Conference Freshfel Europe. Our focus is on a Sponsored by moderators include innovation top quality event to give you the best consultant Jelger de Vriend of information and the best networking. Innovative Fresh and Mateo Blay of AgrAgro, one of Europe’s leading fresh produce promotion agencies. REGISTER OnLInE By 31 MARCH SAVE 20% FRESH is organised by www.freshcongress.com Supported by For more information about FRESH contact Chris White at Eurofruit Magazine on tel: +44 20 7501 3725 or Philippe Binard at Freshfel Europe on tel: +32 2 777 1580 or visit www.freshcongress.com FRESH2009_edited_filler.indd 1 19/3/09 17:03:07
100 EUROFRESH FEBRUARY DISTRIBUTION Summary MARCH 2009 SPeciaL rePort Fruit and vegetables in -Av de Alicante, 1 - 2° pta. 5 - 46700 GANDIA (Valencia) - SPAIN -51, rue Camus - BP 20131 - 47004 AGEN - FRANCE Euro-Mediterranean construction Tel. spain +34 962 950 087 Tel. france +33 553 778 367 The Mediterranean has 480 million Europeans and 480 Tel. Mobile +34 661 324 134 Arabs/Muslims facing each other on its northern and southern shores. These demographics are a major geopolitical issue. 20 Fax spain +34 962 867 820 Fax france +33 553 778 371 [email protected] ProDuce www.eurofresh-distribution.com troPicaL fruit • Strong growth of Fair Trade in Europe 42 PUBLIGROUPO TB Periodicidad/Frequency: Bimestral/Bi-monthly aDvertiSiNg feature • Chile: a reliable world-wide known supplier Publisher/Editor : Jean-Michel Ruchaud of fresh fruit 46 Director : Pierre Escodo citruS • Peruvian citrus fruits lead the Southern Redacción/Reporters : Pierre Escodo, Ezio Gomez, Hemisphere citrus production 57 Nelia Silva, Montse Palau, Teresa Espejo, Véronique Bargain, Ana Aulet, Pierre Lebrun, Stéphane Duran, • Agrícola RMV, Sylvie Ronvel, David Siffert implements effcient innovations 58 • La Calera: farmers, Traducción/Translation : Mary Georgina Hardinge, Jane Mihhaltsenko, Irada Gardashova, Svetlana producers and exporters 59 Kucherova López, Amanda Schrepf-Sanz, Graham • Grupo Calsa, exporters of the premium quality Allan products 60 • Coexa, a successful management of the most Colaboradores/Collaborators: Asonal, Almendrave, BPC, Catalonia Qualitat, Europatat, complicated tasks 61 Fepex, Fiwap, HPP, VLAM, Carmen Rosell, • CPF increases its volumes, FRESHFEL Europe, Mediterranean Exporters quality, and surfaces 62 Union, APEFEL, CSO, Intercitrus, Antalya • Torre Blanca, integral logistic solutions 63 Exporters union Francia: Amanda Schrepf-Sanz, Guy Dubon, BerrieS Michel Bru • Ekland Marketing, the success of Festival and Grecia: Gregoire Lambrinos Fortuna strawberry varieties 64 Holanda: Frank Tel, Arlette Hatchett Italia: Ana Maria Bosi, Claudia Ferreira Lettuce & coNveNieNce Turkey : Mehmet Sait • Fresh cut market slowing 66 China: James Zhou, Victoria Jiang, Junhong Wang, Min Li • Spanish convenience food production volumes Russia: Alexey Fomin, Natalya Bammatova increased 67 America : Tad thompson • Murcia region is a pioneer in reducing Morocco: Sylvie Ronvel NewS the emission of the carbon dioxide 68 Spain: SMarie Carmen Valenzuela, Ana Serrano Dubaï & Middle East: Augustine Chalissery, Claire • Medfel: The new international meeting • Flandria explores niches in speciality lettuces Blasco and cabbage 71 place for fruits and vegetables 4 Subscripción/Subscriptions : Gérard Philippot • WOP Dubai 2009, the hub for the Middle East and more 5 Asparagus around the world 72 Publicidad/Advertising: Pierre Escodo • Entrevista al director de Fepex, Diseño y Producción Gráfca/Design and José María Pozancos, sobre Fruit Attraction 6 Graphic Production : Publications-Agricoles • More apples expected 8 marketiNg • The association ‘Five per day’ celebrated its Printer/impresor : Set i Set (E) Valencia annual meeting 8 • Fashion watermelon variety Registro D.G.C.S. 115808 • Ecological Fair celebrates 20 annual 10 12 months a year 74 Empresa Periodística/journalism Firm: • Unica Group will be the major fruit and • Nectavigne inreases its growing area 75 nQ.219489 vegetable production group in Andalucía 10 • Espárragos de Granada 75 Deposito Legal V-1-2002 2 EPOCA nQ 3. ISSN • Russia, also a largemarket for dry fruit 11 • Surinver, convenience range 0873 - 6626 • German consumption slowing down 11 of mini watermelon 76 • Andalusia region takes care of the consumer 77 Oficina central/central Office JacqueS DaSque, Secretary of arefLH - Avd de Alicante, 1 - 2° pta. 5 - 46700 GANDIA (Valencia) - Spain “We need for Common Market Organization that - 51, rue Camus - BP 20131 - 47004 AGEN - France truly support the POs’ business strategies” 13 tecHNoLogy Tel. spain +34 (0) 962 868 562 - Tel. france +33 (0) 553 778 367 - Mobil : + 34 661 324 134 • Accurate, versatile packing machines 78 Fax spain +34 (0) 962 867 820 - Fax france +33 (0) 553 778 371 DiStriButioN Email : [email protected] Los articulos frmados, son unica responsabilidad de sus autores. Los • Spain imported less fruits PotatoeS textos y anuncios publicitarios son responsabilidad de sus autores. and vegetables in 2008 14 Reproduccion Prohibida sin autorizacion previa. The signed articles are the responsability of their authors. The advertising texts and advertise- ments are the responsability of their authors. Reproduction prohibited • 2008-09 season without previous authorisation. X5 Group, the leading Russian retailer 19 runs out of steam 80
EUROFRESH 100 100 4 NewS DISTRIBUTION MARCH 2009 MARCH 2009 FEBRUARY FEBRUARY MEDFEl eDitoriaL The new international meeting place for fruits and vegetables From 28 to 0 April 2009, Perpignan’s Parc des Expositions exhibition centre will be the venue for Pierre Escodo the frst Medfel, the new beacon event for the Fruit Director and Vegetable sector. This international show, 100 Market distinguished by its Euro-Mediterranean bent, has Morocco as its guest of honour this year. Opportunities ... After organizing the international Europêch forum for etables grown in the EU and makes a strong contribu- the past 20 years, the Languedoc-Roussillon region tion to the European Union’s 2nd place in the world This month’s publication of and fruit and vegetable sector professionals decided fruit and vegetable exporter rankings. By bringing all to move into higher gear and develop the concept the supply and demand for Mediterranean fruit and the 100th issue of Eurofresh into an international trade event, with a stronger ac- vegetables together in one place, Medfel, the larg- Distribution also represents cent on doing business, which would bring together est fruit and vegetable marketplace, is central to the our 100th opportunity to everyone in the industry from all around the Medi- industry’s interests. Additionally, as well as giving explore new market oppor- terranean as well as international buyers, including a global view of its fruit and vegetable sector, from those of Northern Europe. growing to marketing, the event also covers fresh tunities and tell the produce Over 3 days, Medfel will take 3 forms: a salon where and cold logistics. industry all about them. The the exhibitors will display their products and know- Medfel is the only trade event in France to centre ex- international economic how, a programme of targeted meetings with buyers clusively on putting fruit and vegetable sector sup- and a series of talks, including the presentation of pliers and buyers in contact. It should favour trade slowdown does not necessa- the European summer fruit crop forecasts that marks fows between the Mediterranean region, Europe rily mean fewer new market the launch of the region’s summer season. and the rest of the world, position the Mediterranean openings or consumer trends. The Mediterranean basin alone accounts for 20% of fruit and vegetable sector in a constantly evolving world market and support the producers in sounding the world fruit crop and 15% of the vegetable produc- Rather, it induces changes. tion. It supplies 74% of the fruit and 66% of the veg- out international markets. With EU retailers willing to increase direct sourcing from overseas, logistics solutions HigHligHts and symposia keep improving the market OFFICIAL OPENING opportunities for Southern Tuesday 28th April – 11.00 am Wednesday 29th April - 11.45 a.m.-12.30 pm Hemisphere producers. 2ND AGORA ON THE ISSUE OF WATER (SOLUTIONS & ONGOING PROJECTS) Squeezed import margins may PLENARY CONFERENCES Wednesday 29th April – 2.00-2.45 pm force distributors to invest Tuesday 28th April – 4.00-6.30 pm OPTIMISATION OF THE SUPPLY CHAIN FOR THE FRUIT more in consumer brands or THE UNION FOR THE MEDITERRANEAN, A POLITICAL & VEGETABLE SECTOR Wednesday 29th April – 3.00-3.45 pm AMBITION WITH UNDOUBTED ECONOMIC CONSE- develop specialized retail QUENCES FOR THE SECTOR THE PACKAGING WOOD : AN ANSWER TO THE SUS- outlets for perishables, and Wednesday 29th April - 4.00-6.30 pm TAINABLE ENVIRONMENT these are wining back market THE EUROPÊCH’ EUROPEAN SUMMER FRUIT HAR- share from the large chains. VEST FORECASTS AGORAS – Podium TV-Medfel Thursday 30th April – 11.45-12.30 pm The weakening economies of THE MEDITERRANEAN AND EUROPE Thursday 30th April – 9.45-10.30 am the Iberian Peninsula, the UK, REFORM OF FRUIT AND VEGETABLE MARKETING Russia and the Gulf countries AGORAS – Podium TV-Medfel STANDARDS WITHIN THE EUROPEAN UNION Thursday 30th April – 10.45-11.30 am are stimulating supermarket Tuesday 28th April – 1.00-1.45 pm CONTROL OF THE PESTICIDES WASTES FOR THE sales as the credit crunch has ROAD/RAIL: CURRENT OUTLOOK, LIMITATIONS AND FRUITS AND VEGETABLES SECTOR led to less eating out. More SOLUTIONS Tuesday 28th April – 2.00-2.45 pm specialized exotic, organic FREE TRADE AGREEMENTS BETWEEN THE EUROPEAN MEETINGS and Fair Trade products are UNION AND THE MEDITERRANEAN COUNTRIES Wednesday 29th April – 11.00-13.00 am consolidating their position as Tuesday 28th April – 3.00-3.45 pm MEETING OF THE MELON GROUP OF THE EURO-MED- established produce catego- FRUIT & VEGETABLE PORT FLOW PERSPECTIVES IN ITERRANEAN THE EURO-MEDITERRANEAN Wednesday 29th April – 3.30 pm ries on Western markets and Wednesday 29th April – 9.45-10.30 am - MEETING OF THE FRENCH PEACHS NECTAR- emerging as market niches in 1ST AGORA ON THE ISSUE OF WATER (THE REPORT) INES AOP AND PRESS CONFERENCE FOR THE other regions like Russia and Wednesday 29th April – 10.45-11.30 am LAUNCHING OF THE SUMMER CAMPAIGN EURO-MEDITERRANEAN, THE TESTIMONY OF BUSI- the Gulf countries. NESSES - CRENO GROUP MEETING
100 100 EUROFRESH FEBRUARY FEBRUARY DISTRIBUTION NewS MARCH 2009 MARCH 2009 WOP Dubai 2009, the hub for the Middle East and more According to the very high degree of satisfaction and enthusiasm of its 80 participants from 18 countries and 1686 visitors from around the globe, the frst WOP Dubai exhibition and conference held last - March was a clear success. located on the fastest growing hub of perishables in the world ($1,2 Billion imports to Dubai, +40%, worldwide sourcing) WOP Dubai offers unique international trade opportunities. Leading Middle East distributors like Unifrutti Asia, support and their commitment with our industry. We expressed its highest concerns towards the imple- Fresh Fruit Company, Barakat, Shokri, Farzana, Blas- will defnitively participate in WOP 2010.” mentation of a total food security policy. It detailed co … where exhibiting the most premium products Eurofresh conference, held on Wednesday 4th, was a the food safety measures effciently implemented for and brands, sourced from the best world producers very useful meeting point for leading trade and logis- both imported perishables, with particularly effcient and redistributed to the entire Middle East as well as tics operators, with the release of extensive market measures on the 2 main entry platforms the Al Aweer to other countries in the surrounding regions: Africa, trends fgures from International markets and the wholesale market and the perishables air terminal Asia and East Europe. “World of Perishables has Middle East in particular. The Dubai Municipality Dubai Flower Centre. given the region a new chance for the fresh produce industry to meet. Unifrutti, decided to support such initiative as we are certain of the immense potential this event may have in the future” comments Ms Proexport participed in Wop Dubai 2009 Mariana Albornoz De Nadai, CEO, Unifrutti Asia. The exporting consortium Proexport has taken part in the fruit and vegetables showcase Wop Dubai 2009 WOP Dubai became a unique global exhibition plat- with a stand. This event took place on the 3, 4 and 5th of March in the United Arab Emirates. The delegation, form for leading producers from around the globe headed by Fernando Gómez, general direc- like Almeria, China , Egypt , France , India , Jordania , tor of the association, had a meeting with Kenya , Murcia , Turkey or Peru . Carrefur purchasing director in the Golfo Murcian delegation of exporters Proexport, com- area. Also among other directives, he met ments “From our perspective, participating in WOP the purchasing director of Maya Lals Super- Dubai representing the Spanish growers of fruits and markets, one of the biggest supermarket vegetables has been a complete success. Our par- chains in this area. During the showcase, ticipant companies had the chance to meet with key Proexport ´s stand was visited by hundreds importers, wholesalers and supermarkets in the Gulf of people, including the Developing direc- region. We look forward to establishing long lasting tor of Dubai, Khalid bin Suloyen. The main relationships with them and provide consumers in objective of Proexport coming to this event the region with fruits and vegetables of the highest was to increase the destinations where quality and favour. I congratulate the Exhibition or- their partners´ products are sold and to in- ganizers as well as the Dubai Municipality for their crease their exports.
Advertorial Interview with the Fepex’ manager,José María Pozancos, about Fruit Attraction “El sector carece de un instrumento propio y defnido de promoción efcaz” Entrevista al director de Fepex, José María Pozancos, sobre Fruit Attraction ¿Cómo surgió la idea de poner en marcha Fruit Attraction? La Feria Profesional del sector de frutas y hortalizas, FRUIT AT- TRACTION, cuya primera edición se celebrará del 4 al 6 de no- viembre en Feria de Madrid y que estamos co-organizando FEPEX e IFEMA, se enmarca dentro de un conjunto de medida, propues- tas por FEPEX, con dos objetivos principales: mejorar la compe- titividad de la actividad produc- tiva y comercial y dinamizar la actividad promocional, fomen- tando las relaciones comerciales y estableciendo un marco de ne- gocio transparente, accesible y competitivo. El proyecto partió del acuerdo unánime de las asociaciones de FEPEX dedicadas a la pro- que busca la máxima rentabili- ducción y comercialización de dad para el expositor en un mo- frutas y hortalizas, ubicadas en mento de fuerte recesión econó- las principales comunidades au- mica. FRUIT ATTRACTION ofrece, tónomas. Consideramos que el además, un nuevo concepto de sector carece de un instrumento feria, en el que se combinan las propio y defnido de promoción ventajas comerciales del certa- efcaz que le permita poner en men con el potencial que ofrecen evidencia su capacidad produc- las herramientas del entorno on tiva y comercial, aunando los line. esfuerzos dispersos que se rea- lizan en este ámbito en múltiples ¿A quién va dirigida principal- manifestaciones feriales y actua- mente? José María Pozancos, al director de Fepex ciones promocionales. FRUIT ATTRACTION está focali- Por ello, nos pusimos en contac- zada tanto al mercado interior de frutas y hortalizas y represen- comercialización de espacios de to con IFEMA como uno de los como exterior. España es el pri- tantes de la distribución, mino- su primera edición ya ha comen- principales organizadores ferial mer exportador del mundo de rista y mayorista principalmente. zado y ya se están tramitando las de Europa para co-organizar este frutas y hortaliza, superando en FRUIT ATTRACTION tiene como demandas de los futuros exposi- proyecto. Se eligió Madrid como 2008 los 8.000 millones de euros objetivo convertirse en cantera tores. Entre otras cosas, hemos zona no productora y como una de exportación. Pero el mercado de proveedores y clientes para lanzado una página web www. oportunidad para establecer una interior está adquiriendo mucha la distribución y para los pro- fruitattraction.ifema.es, y una gran feria hortofrutícola. importancia. El consumo nacio- ductores, así como en punto de newsletter online, dirigida a ex- nal se eleva a nueve millones de encuentro para el conjunto del positores, visitantes, institucio- ¿Qué diferencia FRUIT ATTRAC- toneladas, por lo que es nece- sector y foro de difusión de la nes y medios de comunicación, TION de otras manifestaciones sario tenerlo en cuenta. La feria innovación en todas las áreas informándoles periódicamente feriales? además, ha despertado gran relacionadas con la producción y de las noticias relacionadas con FRUIT ATTRACTION cuenta con un interés de la distribución, cuyas el comercio de frutas y hortalizas su organización y celebración. elemento diferenciador con rela- tres principales asociaciones frescas. El proyecto tiene un ca- Consideramos que FRUIT ATTRAC- ción a otros certámenes y es que están representadas en el Comi- rácter eminentemente comercial, TION es una importante apuesta el sector es coorganizador. Junto té Organizador de la feria. En el profesional e internacional. del sector para dinamizar la acti- con IFEMA, estamos tomando Comité Organizador están repre- vidad promocional y que permi- todas las decisiones necesarias sentadas todas las Asociaciones ¿Qué actuaciones se están tirá reforzar nuestra posición en para su desarrollo, por lo que su de productores y exportadores llevando a cabo? los mercados, permitiéndonos organización se está centrando integrados en FEPEX, represen- La feria ya está en marcha y he- mostrar una oferta conjunta de en las verdaderas necesidades tantes de otras organizaciones mos recibido múltiples apoyos, todas las zonas de producción de los productores. Por ello he- sectoriales, de asociaciones tanto de las instituciones como hortofrutícola en un mismo cer- mos diseñado una feria modular, para la promoción del consumo de las empresas. El plazo para la tamen.
Sin t�tulo-1 13/3/09 17:01 P�gina 1 COORGANIZED BY: 4-6 NOVEMBER 2009 MADRID - SPAIN BOOK YOUR AGENDA TO MEET US IN MADRID THE BEST MARKET PLACE TO GROW BUSINESS 3 days of intensive selling Trade visitors only. B2B networking Specialised and focused in the producing and distribution channel Show and stands formats designed to optimize time & cost-effective for all participants Easy to plan and participate IFEMA CALL CENTRE CALLS FROM SPAIN www.fruitattraction.ifema.es EXHIBITORS INTERNATIONAL CALLS [email protected]
EUROFRESH 100 100 8 NewS DISTRIBUTION MARCH 2009 MARCH 2009 FEBRUARY FEBRUARY More apples expected Southern Hemisphere. According to (+9.36%), but exports are forecast to WAPA (the World Apple and Pear As- be down by 9.7% to 674,000 tonnes. sociation), the southern hemisphere This fall is due to the reduction ex- countries’ apple and pear crop will pected in the main exporting coun- be up by 4.06% in 2009. The aggre- tries, such as Argentina. gated crop volume statistics for Ar- Turning to Europe, at 1 January the gentina, Australia, Brazil, Chile, New apple and pear stocks were estimat- Zealand and South Africa show that ed at 3.6 million and 411,000 tonnes Expo Agro strengthens its business dimension the coming harvest will bring in a to- respectively, a 12% rise and a steep tal 5.19 million tonnes of apples. The 24% fall on their respective 2008 fg- fgures announced at Fruit Logistica ures. American stocks of apples were Almeria ´s showcase Expo Agro will take place between the 25th and 27th of No anticipate that export volumes from also very high at 1.7 million tonnes vember, 2009. Every year, the meeting finds new clients and emerging markets these countries will reach 1.75 million (+22%), as well as 173,400 t of pears to make it more interesting for exhibitors. The next edition will be focused upon tonnes of apples, up 3.35% on 2008. (+2%). production and business, the innovation of the products as well as the process, The southern hemisphere pear crop and the last one will be the auxiliary industry that has developed behind research- More information: www.wapa-associa- ing and innovation. is also higher at 1.55 million tonnes tion.org Almería is the major producing area of fruit and vegetables in the world. It is lo- cated in the South of Spain, and it is well known as an international leader for the quality of its products and presence in the most competitive markets. The association ‘Five per day’ celebrated its annual meeting Mixed results for 2008 Belgian exports The 2008 picture for fruit and vegetable sales to Belgium’s main export markets Last 4th and 5th of March the annual (France and Germany) was uneven and suffered harsh competition from the meeting of ‘Five per day’, an associa- Dutch at particularly tight prices. Even so, Belgian vegetable exports to France tion that supports a balanced diet of rose slightly in volume (3%) and price (2%). However, vegetable shipments to fruits and vegetables among the Span- Germany fell by 17% on quantity and by 10% in turnover terms. «We have suf- ish population, took place. Also, the fered a serious reverse, particularly with annual prices of the association were the 18% drop in leek volumes. Our tomato presented to people and institutions deliveries also fell by 13%», said Paul that have helped this aim. The meeting Coenen, the manager of VLAM’s Cologne hosted the second professional confer- office. Still, there were spectacular volume rises in cauliflower (+66%) and other ence. This was helpful to all the differ- cabbage (+126%) exports. Exports of cu- ent professionals involved in the fruit cumbers (-3%), capsicums (+16%), witloof and vegetable industry. Pere Rosell, chicory (+9%) and lettuces (+7%) remained director of technology and standards stable. Turnover in fruit exports to the EU of Aecoc, presented the conference fell slightly Coding in the XXI century to satisfy consumers need´s. Hortiberia keeps growing Hortiberia продолжает расти “Hortiberia export consorcium has kept increasing its export volumes « Экспортный консорциум Hortiberia сохранил рост объемa экспорта на 10% в 2008 at about 10% in 2008 despite the crisis” confi rms its Director Fermin году, несмотря на кризис» сообщил директор фирмы Фермин Санчес. Hаболее быстро Sanchez. Main growing market areas have been East Europe, Poland in растущими рынками сбыта стали Восточная Европа и Польша. Салат-латук, капус- particular. Lettuces, cabbage and summer fruit are its main exported pro- та , летние фрукты, cалат айсберг, цветная капуста и брокколи- основныe экспорти- duct range, iceberg, caulifl ower and broccoli in particular. 2009 expec- руемыe продукты. Прогнозы на летний tations are high for the new summer season, due to very promising сезон 2009 годa очень высоки, в связи с productions in melons and stone fruit. весьма многообещающим производс- “Stone fruit production estimates are твoм дынь и косточковых фруктов. being excellent so far, both in volume «Ожидается увеличение объема и раз- and sizes” adds Fermin. Main target мера произодствa косточковых фрук- markets for summer fruit are Spanish тов», добавляет Фермин. Основными traditional markets (Spain, France, рынками сбыта для летних фруктов Germany and UK), nevertheless yellow являются традционные для Испании melons and watermelons varieties рынки (Испания, Франция, Германия have been very well accepted in East и Великобритания). Tем не менее, Europe also. желтые дыни и арбузы были очень хо- More at www. рошо приняты на рынках Восточной hortiberia.com Fermin Европы. Sanchez
100 100 EUROFRESH FEBRUARY FEBRUARY DISTRIBUTION NewS 9 MARCH 2009 MARCH 2009 eveNtS 21-23 sep 2009, Rotterdam MAY fREsH RoTTERdAM 28-29 May 2009, St-Trond, Belgium InTERpERA Contact: www.agftotaal.nl 5-7 May 2009, Tel Aviv, Israël APRIL AGRITECH Subjects: pear congress octobeR Contact: www.agritech.org Venue: Saint-Trond Contact: www.interpera.com 2-5 October 2009 8-12 April 2009, Antalya, Turkey 8-10 May 2009, New Delhi, India fREsH suMMIT posT-HARvEsT syMposIuM HoRTIExpo 29-31 May 2009, Monte Carlo, Monaco Contact: www.pma.com Subjects: post-harvest xvIII WoRld nuT And dRIEd Venue: Dedeman Resort Hotel & Con- Subjects: horticulture exhibition fRuIT ConGREss 7-9 October 2009, Cesena, Italy vention Center Venue: Pragatti Maidan, New Delhi Subjects: nuts and dried fruit, produc- MACfRuT Contact: www.postharvest2009.com Contact: www.hortiexpo.com tion, machinery Subjects: Frut and veg show Venue: Fairmont Monte Carlo Hotel. Venue: Cesena Fiera 28-30 April 2009, Perpignan, France 6-8 May, Calgary, Canada Contact: www.nutfruit.org/ Contact: www.macfrut.com MEdfEl CpMA Subjects: peach&nect. production Contact: www.cpma.ca June noveMbeR Venue: Palais des Rois de Majorque Contact: www.medfel.com 11-15 May 2009, Barcelona, Spain 18-19 June, Valencia, Spain 4-6 november 2009, Madrid, Spain HIspACk AECoC fRuIT ATTRACTIon 28-29 April 2009 Subjects: packaging Subjects: trade show fREsH ConGREss Venue: Fira de Barcelona Gran Via ex- sePteMbeR Venue: Feria de Madrid Contact: www.freshcongress.com hibition centre, 10 a.m.-7p.m. 4-5 Settember, Shenzhen, China Contact: www.fruitattraction.ifema.es Contact: www.hispack.com sfT Expo 29 April - 1 May 2009, Valencia, Spain Contact: www.sftexpo.com 25-27 November 2009, Almeria EuRoAGRo fRuITs 27-30 May 2009, Lisbon, Portugal ExpoAGRo ExHIbITIon Subjects: seed, machinery, post-har- AlIMEnTARIA lIsboA 2009 8-10 September, Emmeloord vest, storage, transport Subjects: production, machinery, mar- poTATo EuRopE deceMbeR Venue: Feria Valencia exhib. centre keting 3-6 December, Antalya Contact: www.feriavalencia.com Venue: Parque das Nações, Lisbon 15-18 September 2009, Moscow GRoWTECH EuRAsIA Contact: www.feriasalimentarias.com/ WoRld food MosCoW Contact: www.growtecheurasia.com Contact: www.world-food.ru South Asia’s Largest Exhibition on GRAND 9 IN South Asia’s Largest Exhibition on GRAND 9 IN 1 1 Horticulture, Food & Technology Horticulture, Food & Technology E E 2009 2nd International FO O D Exhibition, Conference, Buyer-Seller Meet Cold Chain Retailing b i n i ng Quality & Safety & LOGISTICS Retailing Expo 2009 m P o w e r - C o m Expo 2009 Projecting In i d ’ a s F a r 8, 9, 10, May 2009 9 8, 9, 10, May 200 Pragati Maidan, New Delhi, Ind Pragati Maidan, New Delhi, India ia l tal Book Your S Now! FooD SEED, AGROCHEM India rocessing FooD Agri Finance MEDI & & Irrigation ORGANIC P Packaging AgriBiz & Insurance Herbal P & AgriBiz E x p o 2 0 0 9 Expo 2009 Expo 2009 Expo 2009 E x p o 2 0 0 9 Expo 2009 Organised by: Official Magazine: Readership of Over 1 Lakh & Read Worldwide edia today group (Exhibition Division) T-30, 1st Floor, Khirki Extn. Malviya Nagar, New Delhi - 110 017 (INDIA) *Supported by :* Tel : +91 -11-26682045 / 26681671 Telefax : +91-11-26681671/ 26680153 Agricultural & Processed National Horticulture Food Products Export Board Email : [email protected] Ministry of Agriculture Processing Industries Ministry of Health Development Authority (Ministry of Agriculture, * conformation awaited Ministry of Food (Govt. of India) (Ministry of Commerce & Family Welfare Govt. of India) Website : www.hortiexpo.com (Govt. of India) (Govt. of India) & Industry, Govt. of India) .... And also supported by Trade Associations
EUROFRESH 100 100 10 NewS DISTRIBUTION MARCH 2009 MARCH 2009 FEBRUARY FEBRUARY Patatasalacarta.com draws lots for Ecological Fair celebrates fve kitchen robots daily 20 annual The Inteprofessional Potatoes Comitee of France, Cnipt, has organized this campaign to make aware the ben- efits of the consumption of potatoes. To take part in the draws you have to visit the site www.patatasalacarta. Nuremberg, Germany, was a head com and answer three questions about this specialized offce of Bio Fach and Vivannes, the site on potatoes. This year www.patatasalacarta.com two most important fairs of ecological has modified its contents. The web site also boasts pres- sector. The fair center celebrated the tigious collaborators such as Ana Letamendía, María annual number 20 and, in spite of the Jesús Gil de Antuñano y Rita Fuentes. economic crisis, from 19 on February that came to the meeting climbed in 22, asisted 46.771 professionals of the 38 %, and mostly were coming from Vog, with recent appointment sector, thet showed big enthusiasm Germany, Austria, France, Italy, the for the abundant offer of ecological Netherlands and Denmark. Of all the products of clothes, food and cosmet- 2.744 present exhibitors, 941 were This cooperative of 19 companies operates in the Italian area of Subtirol, Bolzano, and they produce 60 % of all the apples that are consumed in Italy. The fortitude ics that attracted attention for innova- coming from Germany, 394 of Italy, takes root in the excellent quality of 11 different varieties offered. The previous tion, creativity and high quality. Com- 205 of Spain, 181 of France and 104 of period, they presented a new mark, Marlene, that had big success on the markets pared with previous years, the buyer´s Austria. of Italy and Spain. The newly named president Georg Kössler, during the fair Fruit give an ideal service to the client, always better and constant, to consolidate the Unica Group will be the major fruit Logística declared that his commitment with the company is always to assure “to Belgian fruit exports to Eastern Europe grew strongly, as the Russians appreciate and vegetable production group confidence in Vog.” although pears posted a remarkable increase in value (+17%). in Andalucía Jonagold apples and Conference pears. Florette presents a newPremium range of salads: A new fruit and vegetable production group are reaching a balanced prof- frst sprouts group has been set in Andalucía. itability for the grower; improving In this, will be included the coop- the internal effciency due to reduce eratives Cabasc, Casur, Cohorsan, costs; increase the productivity; cre- Florette, the leader company in bagged fresh products has presented a new range of Ejidomar and Ferva. The whole an- ate an integration platform to bring salads: first sprouts. In the new range, the customer can find Deluxe, Classics, Rocket nual production for all of them will naturally more cooperatives and be- and Spinach, that will cover the needs of the consumers. These new salads include be 160 milion of kilos. Unica Group come a reference among the Europe- the firsts, young and selected sprouts, which retain all the vitamins and nutrients. will be one of the major groups due an distribution. In Unica Group there Florette wishes to attract different consumers by being a healthy and high quality to its business captital and commer- are 850 farmers who grow produce option for them. 05\" X PDF cialized volumes of fruit and vegeta- upon 1.800 hectares and have a turn bles. The main objectives of this new over of 166 million of euros.
100 100 EUROFRESH FEBRUARY FEBRUARY DISTRIBUTION NewS 11 MARCH 2009 MARCH 2009 Russia, also a large market for dry fruit “ProdExpo-2009”, the largest internatio- nal exhibition of food and drinks in Eastern Europe, took place in Moscow from 9 to 1 of February in the 16th time. of our assortment is of middle One of the biggest foreign pro- price segment, - reports the ducer of nuts who participated in manager M. Manykina. – We “ProdExpo-2009” was the com- have been importing dry fruits pany Paramount Farms (12,140 and nuts from all over the world ha of own pistachios plantation and supply them both to whole- in California, USA). «We have salers and to retailers». In 2007 been supplying nuts to Russia for the company was rewarded as a long time (about 7000 tons of «The leader of the sector». pistachios in 2008), - informed D. «Moscow Nuts company» Engels, vice-president on market- founded in 1994 is specialized in ing of the company. – We have re- the frst place in its own produc- cently signed an agreement with 1800 companies from 57 coun- tion of nuts, dry fruits and sun- the company «Caravan», one of tries took part in it. 60% of expo- fower seeds. In 2007 it started the biggest Russian importers of nents were Russian producers, the production of industrial nuts. dry fruits and nuts. In 2009 we successful competitors to the The motto of the company is: plan to lead an aggressive mar- most recognized foreign suppli- Healthy products of good quality keting campaign to promote the ers. at reasonable price. In 2006 one pistachios from California, and Group of companies “Good of the company’s brand «Jazz» expect more than double the vol- Food”, one of the biggest nuts was rewarded with 2 prizes «The ume of our deliveries to Russia in and dry fruit suppliers to Russian product of the year». Besides, the 2010. Pistachio is a very healthy market, were founded in 1996. At company produces nuts and dry snack, so it can compete with present the company has branch fruits under Own Trade Mark for them, and Californian pistachios and representative offces in 120 the largest retailers of Moscow are distinguished by its excellent towns of Russia and CIS. «Most and Yekaterinburg. quality and large size». German consumption slowing down The German market is shifting and fruit consumption fell in 2008 According to the GFK con- fruits. The Germans also sumer panel, fruit purchases bought more strawberries by German households fell to (+1% to 3.1 kg/person) for 3.26 million tonnes in 2008 (- an average price of 3.23 1.7% on 2007) while those of €/kg, 7% higher than in fresh vegetables grew to 2.48 2007. Imported strawber- million tonnes (+2% on 2007). ries played their cards Reformulated in terms of a particularly well, achiev- single household, this means ing 12% sales growth with 83.6 kg worth € 135.61 for fruit a high proportion of small and 63.5 kg worth € 119.62 for packs, which probably explain is stable and constitutes 17% vegetables. While apples (19.8 why this product became of the carrot market. The 6% kg), bananas (16.4 kg) and more expensive. The situation rise in caulifower purchases oranges (9.3 kg) are still the proved stable for nectarine (2.3 kg) mainly benefted the Germans’ preferred fruits, the sales volumes even though German product (+14%) rather 19.8 kg for apple purchases is their price rose by 19% to an than imported caulifowers. a drop on the previous year. average 1.88 €/kg. Tomatoes However, higher consumption On the other hand, table grape kept their top place among the of onions (6.6 kg), capsicums consumption rose by 14% to main vegetables consumed (4.9 kg) and caulifowers was 5.5 kg/person thanks to an at- and posted volume growth accompanied by price drops tractive price, good availabil- (+1.5 kg) compared to 2007. of 15%, 12% and 6% respec- ity and a shortfall of summer Organic carrot consumption tively.
100 FEBRUARY MARCH 2009